In this poster presentation, we’ll provide an overview of the social media landscape and explore why it is important and how it can meet the goals on your organization. We’ll discuss how to create and implement a social media strategy, recommended social media resources for building your organization's "social Web," and explore strategies for keeping you social Web alive.
For the past 13 years, Mark has assisted organizations in evaluating, developing, and redesigning operational models. Mark is also an accomplished community manager at all levels of social media development. He is currently the community manager for Rasmussen, Inc. Rasmussen is a premier provider of online education experiences delivering bachelors, associate, and advanced degree programs through a network of online and support campuses.